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In Hard Times, a Barrage of Ads Promises Peace of Mind

A lethal pandemic and widespread unemployment have coincided with a tense presidential campaign and nationwide unrest. For the advertising industry, that means opportunity. “If history has taught us anything, it’s that we can get through anything — and that beer sometimes helps,” the actor Paul Giamatti says in a Coors Light commercial. The narrator of […]

Morgan Gilfond | Mail-in ballots present unprecedented obstacles

Governor Tom Wolf has launched an awareness campaign via radio, television, social media, and mobile apps, and sent over four million postcards to …

Why a small Facebook bug wreaked havoc on some of the most popular iOS apps

For instance, he says, if you want to run an ad campaign for your mobile app through Facebook, the only way to get valuable insight into the …

Team Trump Online: New Mobile App to Increase Voter Engagement

Parscale said that the mobile app was recently updated to highlight virtual events the campaign team mainly organized, such as their nightly online …

Report: Apple software update hints at expansion of search ads

Apple’s updates to its search campaign software may mean that app … returns on investment for advertisers of mobile apps, rivaling other platforms …

SMS Phishing Campaign Targets Mobile Bank App Users in North America

A dozen North American banks have been targeted in a mobile phishing campaign that has already victimized 4,000 victims through deploying an …

Breaking Commentary: Phishing Emails Targeting Mobile Devices To Hack Banking Apps

Reaching out to make sure you saw breaking news of a phishing campaign resurfacing the Android banking trojan dubbed Anubis, luring users …

Aiken launching multifunctional fitness court with supporting mobile app at Generations Park

The City of Aiken has teamed up with the National Fitness Campaign to bring local residents a new means of outdoor exercising they can experience …

It Looks Like the Trump Campaign’s App Will Track Users’ Locations. Is That Normal?

The Washington Post reported in July that the president’s 2020 campaign was developing a mobile app, known internally as the “Trump app,” to …